UNITED NATIONS | UNFA POPULATION FUND MIA OF UKRAINE
CUSTOMER
CATEGORY
Social project
solution
Development of media content for flash mob in social networks of the public sector: Ministries and Diplomats. Screening of video clips telling real stories from the protocols of the Ministry of Internal Affairs on the fact of domestic violence and a call to contact the police.
BACKSTAGE
MISSION
To convey the value of healthy relationships to people
To tell people that domestic violence is not a norm and we should not be silent about it.
resultS
Services: VIDEO & PHOTO PRODUCTION INTERVIEW & BACKSTAGE CONTENT FOR ONLINE & OFFLINE EXHIBITION GULLIVER'S BROADCASTING
Order details: 138 videos; 2 videos for GULLIVER center (Largest screen in Europe); 16 photos for the site; More than 100 photos for participants.
Marketing Metrics: Online media coverage: 86,425 people. Social media posts: 2553 Total coverage (automatic monitoring, total number of subscribers who made posts about the campaign): 20,156,000 people.