Attract media attention and increase views on social media for further announcement and sale of the book. Terms of implementation (from idea to release) 1 month. Budget up to $ 2,000
goal
review
RESULTS
Services: VIDEO & PHOTO PRODUCTION CONTENT FOR SMM NEWS FEED
Деталі замовлення: To release the book, it was necessary to invent a mechanic to increase coverage in 3 weeks. Achieving the goal was divided into 3 stages.
Development of a provocative photo about the disclosure of a woman.
Publication of work with social explanations on social networks.
Book release.
Marketing Metrics: Total coverage: more than 1 million people. More than 70 media outlets reported on the news.